Skip to main content

Why I blog and why it matters

Awesome. Free stuff.
I was talking to a friend who enjoys reading my reviews (and I'm not even lying!) and he was going on about how I don't run my blog "like everyone else". This surprised me because I was not aware that there was a certain way to run a blog and that everything needs to be done according to a checklist which must have been created

However, after thinking about it for 17 seconds, I realized that it was somewhat true that this blog seemed an on-off effort, which it is definitely not. I personally consider it an "exercise in exercising".

Why does this blog look ordinary?
Because I'm not a graphic design expert and that's not really the purpose of this blog. I've created this for writing practice, to try out some search engine optimization/e-marketing tactics (which is what I do for a living), and for kicks. I have thus not put much time into editing from a graphical point of view, although I did tweak a few things such as:

  • Buying the domain name However, the blog itself is hosted on Blogger, which means my only expense for the blog is the domain name (, another domain I own, also redirects to the homepage). 
  • Removing some default widgets from the layout such as the Browse by Month section which is the dumbest feature in any blog ever. Nobody in his right mind is going to browse a blog's posts by month - that's why categories/labels exist.
  • Opting for a very simple layout as I'm a firm believer in minimalism. I used to rely on third party layouts but now stick to those officially powered by Blogger after the previous one broke and remained broke for ages because I was not updating the blog much.
  • Even for the link to this blog's Facebook page, I very recently removed the custom snippet and decided to use the official Facebook Badge to minimize the potential for errors.
  • Adding an Adsense code - yay, free money!
However, both traffic and monetization are not the core functions of this blog. I do not spend much time marketing it through search engine optimization and other white hat tactics simply because I want to acquire traffic the whitest way ever, ie. let people really search for the blog. My guess is that if they find it and come back later, then that's an acquired reader. As a test, I removed the Facebook page link for several months from the blog (but still update Facebook with new articles) and was still getting new likes. In fact, although there was no cross-linking between the two entities for a very long time, the Facebook page has been steadily increasing. Of course, this is just something I am doing as a hobby - I would not advise anybody running a business to conduct their digital marketing strategy in such a dangerous and limited way.

Why does the blog not focus on Mauritius only?
Although I originally meant to post articles related to Mauritius only, at one point after launching the blog I decided to blog about pretty much anything that inspires me. Not that there's nothing to write about Mauritius, but it's merely a matter of inspiration. Basically, if it does not strike a chord with me, I am not going to bother about it. This also explains why my reviews are either really positive or negative because if a movie ranks in between, there's nothing much to say about it than "Meh". On the other hand, a really bad movie will urge me to rip into it while a really good movie will make me want to share the joy.

When will Liverpool become a big club again?
Okay, this has nothing to do with the blog but hey, it's always fun slamming Liverpool. If you are a Liverpool fan and you watch the Premier League every day to pray that Liverpool regains its past glory, you may be wasting your time. I will write on the topic later - football analysis is another hobby of mine although I do not spend much time watching full matches nowadays simply because the Premier League has become one of the most boring championships ever and Financial Fair Play (FFP) does not actually exist.

Popular posts from this blog

Engen Extravaganza results - 2017

I know a lot of people are still looking for the Engen Extravaganza results 2017, so I did some sleuthing.

Behold (click on the image for a larger version):

A few notes:
Yes, the ticket numbers are really small on the artwork. I can't do anything about that.Engen seem to be experts at doing a huge marketing campaign around their extravaganza and being quiet about the lucky draws.The guys at Engen Bagatelle have nothing to do with the marketing and the lucky draw, so don't be dicks. If you have something to complain about, direct your comments to the Engen head office.

Mauritius newspapers online

This is a list of the main newspapers in Mauritius as well as their websites. I suspect that this will mainly be of use to Mauritian expatriates since it is more customary for people in Mauritius to actually buy their newspapers (turns out the feel of paper in their hands is that important). This Mauritian newspaper list will also be helpful for those who wish to tour all the newspapers on any given day.
Le Défi Le Défi is the most popular newspaper in Mauritius. While it was originally only published on Saturdays, its rapid popularity has seen the group expand into several publications.

These different newspapers include:
Le Défi Quotidien - which, as its name implies, comes out every day (except weekends)
Le Défi Plus - is published on Saturdays only
Défi Sexo - a newspapers that deals with sexuality and is a half-assed attempt to get easy sales by exploiting the sexual frustrations present in a big portion of the Mauritian population (which, you know, eventually leads to sexual assaul…

Where to buy a PlayStation 4 in Mauritius

I recently got a PlayStation 4 because my PlayStation 3 died out on me. There are not many games I'm looking to play but I figured it would be easier to just go for the PS4 since I watched my blurays (including 3D) on my PS3. I figured I would buy a PS4 instead of a normal bluray player as the PS4 has tons of nice features including Netflix which is now available in Mauritius.

I checked through most stores around Mauritius before I finally got a PlayStation 4 and these are my conclusions:

Don't buy your new console in major outlets such as Galaxy. The consoles are very expensive there. Sure, you get a game or two in the bundle, but it is almost always cheaper to get the console and the game separately. In many cases, you get crap games anyway. Considering how expensive the games can be, you don't want to end up with crap ones.Cellbest and One O One have the best prices. Depending on your haggling skills, you can even knock the One O One price a bit.I hear MicroMania is grea…